Events
Advertising Week New York
October 5, 2026 — October 8, 2026
Where to find us:
Brand Voice vs. AI Voice: Teaching Machines to Sound Like You
When: Monday, October 5, 4:30 PM
Where: Advertising Week New York: Insights Stage
Every brand is using AI to write copy now, but most AI-generated content sounds the same. This panel explores how to train AI tools to actually capture brand voice, tone, and personality - and whether that's even possible, or if we're homogenizing marketing language.
FQ Sports: The New Rules of Participation
When: Tuesday, October 6, 12:30 PM
Where: Advertising Week New York: FQ Lounge
Fans no longer want to sit on the sidelines. They want access, involvement, and opportunities to shape the experience themselves. Across sports, media, entertainment, and culture, organizations are reimagining what participation looks like and finding new ways to deepen engagement. We'll explore how fandom is evolving from passive consumption into active community and why participation has become one of the strongest drivers of loyalty and growth.
Power of the Pack: The Act of Credibility
When: Wednesday, October 7, 12:00 PM
Where: Advertising Week New York: FQ Lounge
The opportunities that shape careers, partnerships, and industries rarely begin when they're needed most. They are built through relationships, trust, and credibility developed over time. In a world where visibility is easier to achieve than ever before, credibility remains one of the most valuable forms of influence. We'll discuss how leaders earn trust, strengthen relationships, and build reputations that continue to open doors long after the initial introduction.